We are grounded with our broadcast radio heritage, but also produce events like the 815 AleFest. We are your local choice for digital media solutions including geo-fencing, targeted display reach extension, video creation, email marketing, and social media management.
Our brands reflect the region with local hosts who engage and entertain the Northern Illinois area.
Our Brands – Radio Stations
100-FM Rockford’s Greatest Hits
100-FM Rockford’s Greatest Hits from the 60s, 70s and 80s. Easy for at-work listening and weekend fun with access to exciting local events!
95.3-FM The Bull – 20 In A Row Country
95.3 The Bull nobody plays more country while providing access to the hottest country acts across the State line and championing patriotic local efforts.
B103 – The 80s To Now
B103 is the Stateline’s workday companion, playing the best pop hits from the 80s to now while engaging busy women with local personalities, fun contests and family-friendly local events.
104.9 The X
104.9 The X is the heritage rock radio station serving greater Rockford for 27+ years. The X delivers mass appeal (1980’s to present) rock music while activating listeners to be engaged in their community.
SportsFan Radio 1330
Sportsfan 1330, the State line’s leader for local and regional sports coverage. Our All-Star Line-Up provides a daily fix of local Illinois and Wisconsin sports talk and information.
Our Brands – Community Connection and Marketing
The Rock River Current’s vision is to be the #1 source for local information in Stateline area communities – not “if it bleeds, it leads” about crime, courts, politics, and car chases. It’s mission is to cultivate relationships in the community in order to share events, chicken dinners, obituaries, local sports, restaurants, and other practical living tips on a regular and timely basis through multiple distribution channels of media that is either owned by Mid-West Family or in mediums where we have access to their products.
Local Sports & Restaurants
Practical Living Tips
Mid-West Family in Rockford offers comprehensive digital marketing and advertising solutions and partnerships for all local businesses, regardless of size or scope of project. From Search Engine Optimization to Email Marketing to Social Media Management and Website Construction, Mid-West Family Rockford is the local leader for local, national, and international digital marketing and advertising options.
Marketing & Advertising
Social Media Management
Rockford Media Group is your media agnostic marketing and planning agency to help local businesses grow overall sales in any market they serve. With more than 100 years of media buying and planning experience, Rockford Media Group will help you locally, regionally, or nationally with a plan, creative copy and planning support, and ease-of-use so you can focus on doing what you do best, growing your business.
Easy To Use
Mid-West Strategy is the strategic planning arm of Mid-West Family Rockford. As a local business in our own right, we know the value of making a plan, executing a plan, sticking to a plan, and calling an audible on that plan when necessary. With years of experience working our own plans, helping non-profits execute plans, and assisting many of our customers with their for-profit business strategic plans, Mid-West Strategy is becoming a top destination to help businesses identify their customers and create a marketing plan to grow their own companies.
Plan Creation & Execution
Grown Your Company
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